You decide to start a company for a purpose! Mine got clearer after several exchanges with S2 who approached me to help build a marketing and communication strategy for their services. I then though marketing and communication could serve sustainable development. ANT & Co. got founded. The goal and strategy of ANT & Co. is to build on today’s available tools, technologies and channels to market and sell “green and sustainable” activities and services at the bottom of the pyramid.
The 10 years achievements of S2 is inspiring and will surely help achieve that .